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DESIGN FOR EXTREME AFFORDABILITY

Stanford University d.school & Graduate School of Business

BBOXX Solar Products for Shopkeepers

BBOXX is a solar system provider focused on solving the problem of access to clean, reliable, and affordable electricity across Africa to unlock better health, educational, and economic opportunities for people. They presented my team with their next challenge: how might our next product give shopkeepers in rural Kenya a reliable and affordable way to meet a wider range of their customers’ needs and increase revenue? We are helping them answer this question through market research, customer interviews, and early prototypes.

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